MG

Mudashir Gafar Olaiya

Ahmadu Bello University

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Research Article Vol. 4, Issue 1

PERCEPTIONS OF ARCHITECTS ON MARKETING IN THE ARCHITECTURE PROFESSIONAL PRACTICE IN SELECTED NORTH CENTRAL STATES OF NIGERIA

MUDASHIR GAFAR OLAIYA*

The professional code of conduct for architects in Nigeria has not changed. Despite this, many architects ignore ethicalconduct in marketing and advertising and still promote their professional services, following a worldwide practicebecause of the movement toward globalization.In light of this, the article aimed to understand how Nigerian architec...

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