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Research Article
Vol. 4, Issue 1
PERCEPTIONS OF ARCHITECTS ON MARKETING IN THE ARCHITECTURE PROFESSIONAL PRACTICE IN SELECTED NORTH CENTRAL STATES OF NIGERIA
The professional code of conduct for architects in Nigeria has not changed. Despite this, many architects ignore ethicalconduct in marketing and advertising and still promote their professional services, following a worldwide practicebecause of the movement toward globalization.In light of this, the article aimed to understand how Nigerian architec...